How can ‘whiskey’ give your team a way to bond while exploring your vision & values?
In this Teamraderie experience, your team receives a kit containing three (3) whiskey expressions (samples), mineral water, one Uncle Nearest cocktail, and a glass – and will participate in the telling of two of the greatest stories in American business.
In June 2016, the New York Times revealed iconic whiskey brand Jack Daniels may have been started based on the work of an under-recognized enslaved man, Nathan “Nearest” Green. A Los Angeles-based entrepreneur was so intrigued that she moved her family to Lynchburg, Tennessee and scoured 10,000 documents to piece together the story of the world’s first known African-American Master Distiller. Mr. Green invented what is known today as the “Lincoln County Process” – a method (passed down to him from West Africa) that delineates Tennessee whiskey from Kentucky bourbon.
You and your team will learn the story of “Nearest” Green and explore how that story has become the most celebrated and awarded whiskey brand in the world. You will be guided by a brand educator and story-teller – who will help you ‘taste’ the difference in whiskeys and recognize the elements of the age-old process to make the drink.
Sailor Guevara is the 2020 winner of the World of Whiskey Icon award – bestowed on the individual who most capably advances understanding and appreciation for the craft of whiskey making. She is an author and contributor to American Whiskey Magazine and an acclaimed podcast host. Sailor works directly with the all-female executive team at Uncle Nearest to represent their brand for Teamraderie for this exclusive experience.
– Three (3) whiskey expressions (tastes): Uncle Nearest 1856 premium, Uncle Nearest 1884 small batch, and Jack Daniels Single Barrel
– One (1) whiskey-based cocktail (Uncle Nearest 1884, ginger, lemon, bitters)
– One (1) sensory kit (mineral water, scent sticks, jelly beans)
– One (1) package of crackers for palate cleansing
– One (1) glass tumbler
Andrea • June 2021
Director of Demand Gen of a team of 8
“…this experience was at once both fun & relaxing, and at the same time totally inspiring!…”
Samuel • June 2021
Sales Leader of a team 9
“…while we learned about ‘whiskeys’, the story of Nearest Green is not to be missed…be sure to watch video before you start…”
Lynda • May 2021
VP Finance (Controller) of a team 6
“…inspirational story and really fun experience that makes you want to like whiskey, even the 140 proof stuff!…”
Jian • May 2021
Engineering Manager of a team 9
“…my team really likes whiskey and this was a really inspiring way to taste (we all had 4 drinks!) and learn…”