A lot of people think that remote work has a negative impact on creativity. Kellogg Professor Leigh Thompson’s findings in this MIT Sloan Management Review article prove otherwise. In her review, Professor Thompson explains two myths about how remote work affects creativity.
Myth #1 – Teams are more creative than individuals
Believe it or not, the opposite is actually true. Studies show that creativity declines as group sizes grow. This means that the best way to generate creativity is to have everyone on a team come up with ideas on their own and then share at the next team meeting.
Myth #2 – Rules and Norms have to go away to enhance creativity
Working within set boundaries pushes us to problem solve. In virtual meetings you can control the size of breakout rooms, enforce time constraints, allow one person to speak at a time and diminish nonverbal communications. Remote work affects creativity
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